BOOTH SETUP/TEARDOWN INFORMATION 

If you have any questions please email the Booth Coordinator at booths@santacruzpride.org

ARRIVAL (8:30-9:30AM)

All vendor vehicles must enter the vendor booth area from the Cedar St. entrance (please reference the festival map for booth locations). You may arrive anytime after 8:30AM. NO vehicles will be allowed in the festival area after 10AM so we ask that you arrive by 9:30AM to ensure you have enough time to unload and leave the parking lot. If you arrive after this time you will need to park in an outside parking area and carry your belongings to your booth space.

Failure to show up before 10:45AM will result in forfeiture of your booth space. No refunds will be issued. 

BOOTH SETUP (8:30-10:45AM):

Upon entering at the Cedar Street entrance to the parking lot you will be greeted by a volunteer who will give you an unloading pass and will direct you to your booth location. Each vendor is only allowed 1 vehicle in the festival area at a time and this vehicle must have this pass to enter. Traffic directors will make sure you know where to setup and help answer any last minute questions or concerns you may have.

Because of the limited space in the festival grounds we ask that you please drop off your materials at your assigned booth location and move your car to a parking space outside of the grounds immediately after unloading. You may also wish to park across the street and walk your items into the festival area rather than waiting to enter the festival grounds.

Keep in mind the following items: 

  • All booths need to be set up by 10:45AM
  • We provide a 10x10 space, we do not provide tents, ez ups, tables, chairs, etc. Booth vendors are responsible for bringing their own items. 
  • No outside alcohol or smoking is allowed in the festival area.
  • Dogs are welcome in the festival area but you must follow all city regulations. 
  • You will receive final booth instructions and your booth location about a week before the festival from the Booth Coordinator.

BOOTH CLEANUP (4-5PM):

Cleanup and tear down can start no earlier than 4PM, (The festival closes at 4PM). We ask that you leave the grounds no later than 5PM. Please plan to pack your belongings up before bringing your vehicle to the festival grounds. Again, you will be asked to enter the parking lot via Cedar St. Please leave the space as you found it. Clean-up all trash in your surrounding area. Volunteers do all of the cleanup and your help is greatly appreciated.