Show Your Pride

Our Santa Cruz Pride apparel collection is a celebration of love, identity, and the vibrant spirit of the LGBTQ+ community. Inspired by the rich history of activism and inclusion that defines Santa Cruz Pride, this collection is designed to promote visibility, unity, and self-expression. Featuring bold designs that embody pride and resilience, each piece invites you to stand proudly in support of equality and acceptance. Wear your colors, share your story, and join the movement that has brought people together for decades. Every purchase helps support the ongoing work of Santa Cruz Pride, fostering a more inclusive and loving community for all.

Purchase apparel online through Midtown Print Works or in-person at any Pride Thursday event.