Elevating LGBTQ+ Inclusion: Increasing Revenue,
Retention & Respect

Learn how fostering LGBTQ+ inclusive workplaces drive profits and loyalty. Gain strategies and real-world insights.

Wednesday, January 16, 2025

9am-11am

Hotel Paradox: 611 Ocean St. Santa Cruz

Cost: free. Register Here 

In today’s competitive business landscape, inclusivity is more than just a buzzword—it’s a business imperative. Join us for an exclusive event that will explore how fostering LGBTQ+ inclusion can elevate your organization’s success by increasing revenue, boosting retention, and cultivating a culture of respect.

Event Highlights:

  • Insights from Industry Leaders on the tangible benefits of LGBTQ+ inclusion in the workplace

  • Strategies for Building an Inclusive Culture that drives employee engagement and brand loyalty

  • Panel of local business leaders that have successfully implemented inclusive practices and experienced the benefits

Why Attend?

  • Learn how inclusivity can improve your bottom line

  • Discover actionable steps to create a more welcoming environment for all employees

  • Network with other forward-thinking business professionals committed to diversity, equity and inclusion

CoSponsors: City of Santa Cruz, Downtown Santa Cruz, Visit Santa Cruz, SC Chamber of Commerce, LGBTQ eLearning, The Diversity Center and Santa Cruz Pride

 

Wednesday, January 16, 2025

**Register Here 

CoSponsors: City of Santa Cruz, Downtown Santa Cruz, Visit Santa Cruz, SC Chamber of Commerce, LGBTQ eLearning, The Diversity Center and Santa Cruz Pride

Event Agenda:

  1. Welcome

  2. The power of the Pink Dollar: The business case for LGBTQ+ Marketing: Dusty Colyer-Worth, The Diversity Center

  3. Building LGBTQ+ Inclusive Workplaces- why it’s important and tangible steps you can take: Sharon Papo, LGBTQ eLearning

  4. Panel of business owners and employees: local impact of inclusive workplaces and marketing

  5. Closing

  6. Tabling/Networking